That Boutique-y Whisky Company – Australia Series

The global whisky community continues to grow, particularly as interest and awareness develops around the “new world” distillers outside of Scotland.  The craft whisky scene is nothing new to Australia which, it must be said, is exploding with over 65 established whisky distilleries now bringing their matured product to market.  In spite of the thriving local scene, few have sought or established international distributorship (mostly due to the small volumes being produced), and so whisky lovers outside of Australia usually have to go to significant lengths to find and try Australian whisky.  Having said that, the situation is slowly changing, and one big leap forward occurring this month is the launch of the “Australia Series” range by That Boutique-y Whisky Company.

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Diageo Special Releases 2020

The Diageo “Special Releases” range is keenly awaited each year, and the latest collection (2020) is now being made available to markets around the world.

[Update: If you’re looking for info on the Diageo Special Releases for 2021, see our more recent post here.]

Whisky & Wisdom has attended the launch events for the Special Releases range in previous years, but with COVID still largely preventing such public events, a special media kit was prepared for this year’s range.  The box – a very attractive and well-presented affair, it must be said – contained samples of the eight releases.

Diageo Special Releases - the media box

The idea behind the Diageo Special Releases range is to present and showcase whiskies from selected distilleries that differ significantly from the usual or familiar form that we associate with those distilleries.   We thus see things like unpeated releases from Islay distilleries; or releases with significant age statements that aren’t normally available; or releases given special cask treatments or finishes; or simply releases from closed or rarely seen distilleries.   There’s always something for everyone, and each year’s Special Releases range showcases a diverse spectrum of flavours and also price points.

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