Tag: Blue Label

Johnnie Walker Blue Label Ghost & Rare Port Ellen

It wasn’t that long ago that Johnnie Walker had a fairly simple portfolio:  Red Label, Black Label, Green Label, and Blue Label.  Today, each of those labels have their own individual portfolios!  The Blue Label range is no exception, and it was recently expanded this month with the release of the new Ghost & Rare expression tagged as “Port Ellen”.

The Ghost & Rare range, launched last year with what we’ll now call the “Brora” release, is a range of blended whiskies that showcase the closed, silent and lost distilleries in parent company Diageo’s stocks.  Hence the term ghost, referring to distilleries that are no more.  As the names would suggest, last year’s release had the cult whisky Brora in the mix, and this year’s release features the biggie of them all:  Port Ellen.

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Johnnie Walker Blue Label – Ghost and Rare “Brora”

Johnnie Walker continues to extend their portfolio and bring interest to the category of blended Scotch whisky with a number of new and/or limited edition releases.  The “Blue Label” brand has many incarnations and variations these days since it was first expanded with the King George V release several years ago now.

The latest Blue Label release comes with all the usual fanfare and back-story, but this one will deservedly and legitimately grab your attention.  For, whilst many rare blends tease you with vague or enigmatic tales of especially “rare” or “old” whiskies making up the blend (but never telling you what they are), Blue Label’s first “Ghost and Rare” release proudly shows its hand and tells you its secrets.  And any whisky that declares Brora as a key ingredient is going to draw the interest of whiskyphiles.

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