Tag: Chivas

Chivas ‘The Blend’ Experience

Have you ever tried your hand at blending? Think you’ve got what it takes to come up with a delicious whisky?   Would you like to be a Master Blender for a day? The Blend by Chivas is giving you that very opportunity!

Chivas ‘The Blend’ Experience is a fantastic event to not just learn a bit about Scotch whisky and the story behind one of Scotland’s most famous blends, but to also have a crack at blending and putting together your own blended Scotch. Best of all, you get to take home a 200ml bottle of your own creation at the end of the session!

Chivas ‘The Blend’ Experience is coming to four cities across Australia over the next five months and whisky drinkers are able to sign up and register for their own session. Full details on this a little lower below but, first of all, what’s involved?

Continue reading “Chivas ‘The Blend’ Experience”

The Glenlivet Founder’s Reserve

Before discussing what The Glenlivet Founder’s Reserve is all about, it’s important to understand some background:

In the good old days of looking at a whisky brand’s portfolio, it used to be an easy affair to identify and speak about the brand’s “flagship” expression. This was the main expression; its biggest seller; the one that was a constant in all markets and carried the brand. Each of the other expressions in the portfolio were usually older, rarer, and less-often seen.   If you can think back 15 years ago, it was an era where most brands had their ubiquitous 10yo or 12yo flagship expression, and then some brands had an 18yo or a 25yo to offer the connoisseurs some choice.

As the single malt market started to truly boom (and bloom) during 2000-2007, many brands’ portfolios started to widely diversify. Finishes or Extra Matured expressions became more prevalent; a wider and more populated range of age statements appeared; and in the last few years, many brands added one or more NAS expressions to the range. More recently, for some brands, the flagship expression you see may depend on what market you’re in.

Most of this activity is due to marketing and sales opportunities; and some of it is simply cask and stock management: Either dealing with what stocks are currently available, or taking steps to ensure that supply will meet demand in future years.

If you read enough whisky literature, opinions and noise, you’ll be aware that some brands are already having to make hard decisions to ensure supply keeps up with demand. Cutting various product lines or removing an expression from a particular market. Many whisky folks assume this is a new phenomenon, but no, it’s been happening for a while. For example, it was back in 2004/05 that Macallan discontinued its 15yo in order to keep stock back for its more lucrative (and popular) 18yo. More recently, we’re seeing an increasing number of NAS expressions being put forward and marketed, in an attempt to take pressure off the 10yo or 12yo aged statements.   Enter Glenlivet.

Continue reading “The Glenlivet Founder’s Reserve”

An afternoon with Colin Scott (Master Blender for Chivas Bros)

It’s not every day you get the chance to meet with and listen to a Master Blender, so when the good folks at Pernod Ricard Australia hosted an afternoon with Colin Scott recently, I was happy to accept their kind invitation.

I’ve actually spent a bit of time with some other Master Blenders: Richard Patterson of Whyte & Mackay; Tom Smith of Johnnie Walker; Robert Hicks of Teachers/Laphroaig/ Ardmore/Glendronach; Iain McCallum of Morrison Bowmore; Brian Kinsman of William Grant & Sons; and then other whisky creators like Jim McEwan (Bowmore/Bruichladdich) and Bill Lumsden (Glenmorangie/Ardbeg).   I’ve also had a few decent attempts at blending myself, having undertaken some formal blending sessions both in Scotland and here in Australia.  (And whilst my “attempts” have been decent, my results have been very indecent!)

What I’ve learned from these people and experiences is that (a) blending is incredibly difficult, and (b) the people who do it commit to a lifetime of learning and application. Colin Scott is no different.

Continue reading “An afternoon with Colin Scott (Master Blender for Chivas Bros)”

Chivas Regal Extra

As someone who’s more known for championing the cause of single malt, it’s very rare for me to pour myself a blended whisky, let alone to then sit down and ponder it for half an hour or so.  It’s even rarer for me to subsequently then make some tasting notes and to give a blend a write up.   But, sometimes, you just can’t turn your back on a good whisky…

Continue reading “Chivas Regal Extra”